Ad-hoc-Announcement acc. to § 15 WpHG


AdLINK Group with weak progress and reduced forecast for 2008

Montabaur, October 30, 2008. The Management Board and Supervisory Board of AdLINK Internet Media AG (AdLINK Group) today announced its consolidated figures for the first nine months of 2008.

Consolidated sales grew by 2.3% from EUR 159.7 million in the comparative period of 2007 to EUR 163.4 million. Earnings before interest, taxes, depreciation and amortization (EBITDA) fell by 38.5% from EUR 18.2 million (comparable prior-year figure) to EUR 11.2 million. Earnings before taxes (EBT) fell by 43.9% from EUR 13.9 million (comparable prior-year figure) to EUR 7.8 million.

In addition to the problematic development of the Domain Marketing segment in the 1st half of 2008, the strong fall in demand from customers in Display Advertising particularly in the 3rd quarter – due to the global financial crisis and the resulting fears of recession – had a strong negative impact on the sales and earnings figures of the AdLINK Group. In addition to falling sales volumes, this drop in customer demand has also led to fierce competition for the remaining budgets and thus increased the pressure on prices and margins. Whereas sales and earnings figures in the Domain and Display segments were well below expectations, progress in the Affiliate Marketing segment was as expected.

As a result of the above mentioned negative factors, gross margin fell from 24.9% in the first nine months of 2007 to 22.1% in the period under review. In a quarterly comparison, gross margin fell from 23.6% in the 3rd quarter of 2007 to 18.9% in the 3rd quarter of 2008.

On the basis of current expectations, the Management Board of the AdLINK Group has adjusted its previous forecast for fiscal year 2008 and now expects sales at approximately the same level as last year (previously + 10%) and a positive EBT of EUR 10-12 million (previously around EUR 21 million). As the further impact of the economic development on business in the traditionally strong 4th quarter is currently difficult to forecast, the forecast for the remaining months remains fraught with uncertainty.

9-month comparison in EUR million

Jan. – Sept. 2007*

Jan. – Sept. 2008

Change

Sales

159.7

163.4

+2.3 %

EBITDA

18.2

11.2

-38.5 %

EBT

13.9

7.8

-43.9%

* 2007 adjusted for a net positive effect on earnings of EUR 16.8 million in EBITDA and EUR 7.4 million in EBT from Q2 2007.

Quarterly comparison in EUR million

3rd quarter 2007

3rd quarter 2008

Change

Sales

55.4

49.7

-10.3%

EBITDA

5.4

1.2

-77.8%

EBT

3.9

-0.2

 

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Contact Investors

Marcus Bauer
AdLINK Internet Media AG
Im Mediapark 6
50670 Köln
Germany

Phone: +49 (0) 221 34030 560
Fax: +49 (0) 221 34030 564
investorrelations@adlinkgroup.net

> Investors Contact Form


Press Contact Economy and Finance

Marcus Schaps
AdLINK Internet Media AG
Im Mediapark 6
50670 Köln
Germany

Phone: +49 (0) 221 34030 560
Fax: +49 (0) 221 34030 564
mschaps@adlinkgroup.net

> Press Contact Form


© 2010 AdLINK* Internet Media AG

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*unaffiliated with the U.S. company, AdLINK Cable Advertising LLC.

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